Adding a more Complex Paypal Buy Now Button
Question: The “Buy Now” button was easier than I thought. What extra options are available.
Answer:
1. Inventory Tracking.
If you know how many of a product you have in stock you can let Paypal keep track of how many you are selling and they will warn you by email when stock is getting low. To set this up edit your existing button or make a new button as described in simple paypal buy now button tutorial but when you have finished Step 1 click on Step 2 where it says “Track Inventory” and then check the “Track Inventory” checkbox.
You can then enter your existing stock level and the level at which you want to receive an email warning.
You can also decide whether to allow customers to make a purchase when an item is sold out and specify a page to send them to when they click “Continue Shopping” after a sold out situation.
The following are all setup in Step 3 of the button creation process.
2. Let customer change order quantities.
3. Let customer add special instructions in a message to you
The default is to allow this so if you want this you don’t need to do anything.
4. Don’t ask for customers postal address
If you don’t need the customers postal address don’t ask for it.
5. Specify which page the customer goes to if they cancel e.g. https://www.mystore.com/cancel
6. Specify which page the customer goes to if they complete the purchase e.g. https://www.mystore.com/thanks
Here is the finished article
The “top of the range” in terms of extra things you can do with a “Buy Now” button is to specify your own advanced variables. I will be covering this in my next Paypal Button tutorial.